Loading...
HomeMy WebLinkAbout97.Item 5 PPP PAO Strat PlanPublic Affairs Strategic Plan July 2016 –June 2018 Presenter: Jennifer Cabral –Principal Public Affairs Specialist March 15, 2016 Public Affairs Team Jennifer Cabral, Principal Public Affairs Specialist Rebecca Long, Senior Public Affairs Specialist Kelly Newell, Public Affairs Specialist Gregg Deterding, Graphics Coordinator Cheryl Scott, Administrative Assistant Tanya Chong, Senior Staff Analyst Daisy Covarrubias, Senior Staff Analyst Public Affairs: What We Do Internal Communications Legislative & Grants External Communications Educational Outreach Community RelationsMedia Relations Branding & Messaging 2015-2016 Highlights To-Date Community Education 8 Community Events 16 Speaking Engagements 133 Tours 1,200 Sewer Science Participants Reaching over 5,000 people Internal Communications 167 Publications Community Relations 29 Notifications 4 Community Meetings Industry Experts 11 Agency Awards Hosted State of the District Media/Social Relations 200 social media posts reaching over 21,000 people Published 15 News Releases with over 500 articles mentioning OCSD 40 Website Posts. Grants 2 Grants Received Totaling $1.4 million Legislative 40 bills Tracked and Analyzed 11 Federal Positions 6 State Positions Internal & External Communications Community Relations, Public Education & Outreach Community Events OC Eco Challenge at Angel Stadium Fountain Valley SummerFest Fountain Valley –Courreges & Fulton Science Night Fullerton STEM High School Science Night Huntington Beach Green Expo Irvine Korean Festival Children’s Water Festival Los Alamitos Wings, Wheels & Rotors Seal Beach Leisure World Community Expo Costa Mesa Green Coast Day Coast Keeper Panelist –Orange and Costa Mesa Newport Beach Green Expo OC Science and Engineering Fair OC Public Works Day Coastal Clean Up Day Placentia Heritage Festival & Parade Tustin Chili Cook-Off La Habra Corn Festival La Palma Event Capital Project and Maintenance Outreach •Construction hotline with 24/7 community liaison availability •Notifications (mailers, emails, website updates, social media postings) •Community meetings and presentations Traditional & Social Media Relations •OCSD News Alerts •Continue to build local media relationships •Issue press releases •Identify subject matter experts for media interviews •Daily posts to social media accounts •Increase number of followers and expand our reach OCSewers @OCSewers OC Sewers Our Focus for 2016 –2018 •Employee communications •Local government affairs •Evaluation of OCSD tours •Grant application and coordination Be SocialConnect with Us! Please visit our website www.ocsd.com @ocsewers